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What is SEO?
I do think SEO can good for everyone who works with the website. Not only the program developer or designers, but also the CEOs and the common users can benefit from the SEO service. Because they can learn something about the search engines rank pages, and why some pages rank are higher than others.
SEO is not only mean spam or detective techniques, and it’s not true. SEO means Search Engine Optimization. Briefly, SEO is the process of improving the visibility of a website or a web page in a search engine’s natural or un-paid search results. In general, the earlier or higher ranked on the search results page, and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO will target different kinds of search, including image search, local search, video search, academic search, news search and specific vertical search.
To some extent, SEO is a game theory with search engine. If you would like to build your career on SEO, you neither need to do the editing nor the details of the search engine. What you need to understand is the basic theory of the search engine. The website optimization can be separated into two parts: internal and external website. The internal website optimization means the master of the website can control the structure of the website and the HTML. The external optimization means the establishment of backlinks and the participation activities.
The research project is the result of natural ranking from the website. The results always appear on the left side. Generally, we have the Google left side ranking. And these do not relate to the Google paid advertisement.
SEO Service: Being A Market Strategy
Get a good keywords and high rank are the results of the SEO. However, it is useless when the owners of the website own get a large amount of searching rather than the ranking position. Thus, the research of the keywords and copy writing is significant for the website development. The key point for SEO is to chase the target rate of flow which can bring the commercial benefits.
SEO is not appropriate for every website, because some other Internet marketing strategies can be more effective. The standard of the market strategy depends on the operation goals of the website. It is certain that a successful Internet marketing company may also depend on building high quality web pages to engage and persuade, setting up the analytic programs to get the results from the website owners, and improving a conversation rate of the website.
SEO may generate an adequate return visitor on investment. However, the search engines are not paid for organic search traffic and algorithms change. Search engines can change the algorithms, impacting the placement of a website, which can possibly result in a serious loss of traffic.